Jen Yan
Archive
Project Archive & Misc Role Design & Illustration Year 2013–Present

Earlier career work, personal projects, and process pieces

A collection of earlier-career editorial and magazine work, alongside an ongoing sketchbook of personal projects, packaging concepts, and process pieces — kept here for range rather than the front of the portfolio.

Gallery

Early Career / Archive

Editorial & brand work, 2013–present

A few clips from early magazine and freelance work, kept here for range rather than the front of the portfolio.

Process

One system, every surface.

Whatever the client, the same connected process carries a theme from first sketch to final execution — so the brand feels identical on a business card and on a 140-foot LED wall.

01

Discover

Audit the brand and gather stakeholder goals to land on one unifying theme, tone, and look.

02

Systemize

Turn that theme into a flexible system — color, type, motion, and layout rules built to scale.

03

Build across every surface

Apply the system to print, digital & social ads, keynote/PowerPoint decks, and custom screen graphics for large-format LED.

04

Accelerate with AI

Lean on AI tools to speed up variations and production at scale — every output still reviewed and refined by hand.

05

Unify & deploy

Roll it out live, with real-time revisions on-site, so every touchpoint reads as one seamless experience.